Wasaline is making organizational changes to emphasize its role as a forerunner in maritime sustainability. Environmental aspects have great importance in the maritime industry of today. Cargo companies and consumer passengers alike expect more sustainable operations from the shipping companies. Wasaline is already complying with IMO 2030 requirements, but the company is ready to do more.<\/p>\n
Catarina Fant has been appointed as Director, Brand, Communications and Sustainability. In her new role she will also oversee strategic investments and establish contacts with partners and financiers in sustainability-related projects.<\/p>\n
\u201cAurora Botnia was the most environmentally friendly RoPax ferry in the world when it entered service in 2021, and we strive to keep that title also in the future. By re-aligning our organization, we want to make sure that we stay on the cutting edge in sustainability and communicate the results to our passengers and stakeholders\u201d, says Peter St\u00e5hlberg, Managing Director of Wasaline.<\/p>\n
Responsibility for marketing duties will be shifted from Fant to Marketing Manager Markku Ikonen, who has been working at Wasaline since August 2022. He reports to Head of Sales and Business Development Niina Aitamurto. Niina will lead the updated sales and marketing organization as well as the Growth Team, a crossfunctional unit that is responsible for driving company growth. By making these changes, Wasaline responds to the growing demand in the market and stays one step ahead.<\/p>\n